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SHARE A GRIN | NATIONAL CAMPAIGN | NEW ZEALAND | JULY 2 - SEPTEMBER 9, 2018
Share a Grin: You Buy,
We’ll Donate—and Educate
Ways In Which You Can Help
SHARE A GRIN
You Buy, We’ll Donate—Exclusive To New World Supermarkets
Apart from buying a Grin product, there are other ways in which you can help spread the message:
Grin Natural, the 100 percent natural toothpaste and eco-friendly toothbrush company is excited to launch Share A Grin—a nationwide social good campaign in partnership with New World. Our campaign goal is to provide 50,000 Kiwi kids in need with biodegradable toothbrushes and we need your help to make it a reality.
Buy any Grin product via New World supermarkets before September 9 and we’ll donate an eco-friendly toothbrush to a Kiwi kid who needs one. Buy one product and we’ll donate one toothbrush. Buy two products and we’ll donate two toothbrushes. The more you buy, the more we’ll donate.
For those who aren’t able to make it to New World, the offer is also available through the Grin website.
Once you’ve made your purchase, share a photo to Facebook or Instagram using #shareagrin. This will help get the word out about the campaign and get us closer to our goal of donating 50,000 toothbrushes to Kiwi kids across the country.
Share The Campaign—Share A Grin
*Campaign Offer Terms & Conditions:
Promotional dates are 02 July – 09 September 2018. For every Grin product purchased at New World or through grinnatural.co.nz, Grin will donate an eco-friendly toothbrush to a Kiwi kid in need. Excludes 20g travel toothpastes.
Distributing Donated Toothbrushes
Donated toothbrushes will be distributed via local charities and organisations selected by New World, school events and through Eat My Lunch, New Zealand’s leading social enterprise. Since its inception in 2015, Eat My Lunch has successfully delivered over 850,000 school lunches to hungry kids.
Meet Makaia Carr
Makaia Carr is a Mum of two that has been "keeping it real" in the world of health, wellness, parenting, business and all that stuff that is important but just plain hard sometimes.
A leading social influencer since 2012, Makaia has a strong and positive platform from where she comfortably shares the messages she is passionate about.
"The oral health of New Zealand children is currently in decline and tooth decay is the most common chronic disease seen in our children, so an important campaign like this is critical and important for us all to try and get behind.
"For families dealing with poverty in New Zealand, toothbrushes and toothpastes are not always easy—or a priority to purchase in their groceries. So by helping our children in need to look after their own dental health, we are giving them one area of life they can impact and ultimately feel proud, knowledgeable and on top of."
We’ve always wanted to help New Zealanders gain access to natural oral care products that were better for them and the environment, which is the reason we started Grin back in 2015. But, it wasn’t until late last year that we became aware of the tooth decay problem that New Zealand children are currently struggling with.
The oral health of New Zealand children is in decline. According to a recent report by independent charity Child Poverty Action Group (CPAG), Dental caries (commonly known as tooth decay), is the most common chronic disease seen in children and is one of the leading causes of hospitalisation for New Zealand children.
The report, which is co-authored by Otago University public health specialist Dr Rob Beaglehole and oral health researcher, Prathibha Sural, highlights the direct correlation between child poverty and dental health, sheds light on the problems affecting New Zealand children and presents solutions.
For us, the ‘Share A Grin’ campaign is an essential way of contributing to alleviate such heartbreaking statistics, as we believe that every company, small or large, has the power and responsibility to create tangible positive impact.
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COMING JULY 16
Each week, as the campaign progresses, we will be posting new educational resources below. From videos, documents, info-graphics and more, you can watch, download and share these resources to bring awareness to the oral health issues that are affecting New Zealanders. Check back once a week for new resources or sign up to our newsletter to follow the journey.
The Grin Brushing Chart makes brushing a game that everyone wants to play
Interview with Eat My Lunch founders
| READ |
| WATCH |
Teach kids how to brush their teeth the right way with this easy-to-use guide
New resources uploaded each week, throughout the duration of the campaign
Jul 2 - Sept 9
| DOWNLOAD |
Oral health care tips
COMING JULY 23
Why make the switch to an eco-friendly toothbrush
Interview with oral health researcher, Prathibha Sural
10 tooth-friendly snacks
Share A Grin campaign ambassador, Makaia Carr, introduces the campaign
COMING JULY 9
We’re Grin Natural, a 100% natural New Zealand made toothpaste brand. Back in 2013 with the surge of organic food and natural products we started to look at the ingredients in our toothpaste. Unable to find a toothpaste on the market that was 100% natural without any added chemicals we set out to make a new kind of toothpaste to treat our teeth and mouths to something better.